Limo or Uber

Survey By: Harvey L. Poppel, Civic Association Director

This survey was conducted online by the Palm Beach Civic Association over a 6-day period ending March 2, 2015. Of the nearly 200 who responded, slightly more than half are over 65 and 80% spend the majority of their time in Palm Beach.

The email was sent town-wide to more than 1,600 email addresses* and was opened by 591 (39.3%). Of the email’s opened, 170 completed the survey. A total of 28 completed the survey on for a grand total of 198 total responses.

Executive Summary
To summarize the highlights, our respondents are very aware of Uber, most have used the service and like its features. Roughly 90% of those who have used the service do not want to see it regulated like the taxi/limo business. About half of these would like to see some minimal regulation.

Key Findings

  • 98% responded they were aware of Uber before taking the survey
  • 77% have used Uber
    • About half of these have used the service in the Palm Beach area.
    • Nearly 70% of Uber users have taken 6 or more Uber trips; the heaviest users were in the under-65 age group.
    • The Black and Uberx services appear to be equally popular.
  • Overall, positive Uber features ("likes") outnumbered dislikes by over 15:1
    • Over 70% of users cited at least 5 Uber features they like with "ease of use" and “automatic payment” the most popular. Low cost was only the 6th most popular feature.
    • The least liked aspects of Uber were “unavailability,” high cost and surge pricing.
  • Of the roughly 1/4th who have not used Uber, personal safety or an existing taxi/limo relationship were most often cited as the reasons.
  • Over 90% of survey respondents use taxi/limo services, although only a tenth of these use them more than 20 times/year.
  • 70% of Uber users have reduced their use of taxi/limo services
    • Nonetheless slightly over half of Uber users still use PB taxi/limo services at least 6 times/year.
    • But only about a fourth of non-Uber users use such services at least 6 time/year.
  • Over 90% of Uber users believe Uber (and “Uber-like” services) should either be unregulated or only subject to "minimal regulations."
    • Only 58% of non-Uber users agree.
    • Over 60% of those who believe in tighter regulations or banning Uber outright have never used the service.

*The email list is not the total town residents. For reference, there are 7,300 physical residential addresses in the Town of Palm Beach and about 7,720 registered voters.

Read More (Palm Beach Daily News)